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Hi appoints former American Express product VP to lead product development

Charlie Craven has been appointed to Chief Product Officer at Hi, an innovative fintech helping companies unlock fast, affordable working capital and pay employees more flexibly through payroll.


In his new role, Craven will be responsible for leading strategy and execution for Hi’s growing suite of products across mobile, web, and card technology. Craven brings over fifteen years in executive and senior operational roles across product management, product definition and development. As COO at Ecospend, Craven was responsible for operations and roll out of the company’s Open banking platform to provide cutting edge ecosystems that bring efficiency, new revenue opportunities and cost-cutting to merchants. Prior to that, Craven led the Global New Product Development team at Amex, where he was responsible for strategy development and R&D for digital online and in-store payment products. He spearheaded the build and launch of various products for the Amex network including: Applepay/Google Pay, Contactless in Transit (TFL), and Safekey (Online 3D secure). Charlie Craven, Chief Product Officer at Hi, said: “Hi has an incredible opportunity to help thousands of businesses transform the way they pay their employees. With exciting new capabilities in areas like salary access cards, I believe it can become a defining platform for the digital payments era. I’m thrilled to be a part of helping the company accelerated disruption of the payroll space by helping to create the best possible experience for our customers.” David Brown, founder and CEO of Hi said: “We are pleased to welcome Charlie to our team as Chief Product Officer. Charlie’s appointment represents a significant step in our journey, and his expertise will be integral in ensuring we provide a world-class experience to our customers. This is an exciting time for Hi, and we look forward to working with Charlie as we continue to deliver on our vision for Hi and further drive our products to market.”